This program is designed to assist tourism stakeholders in enhancing the quality and market readiness of their tourism services, businesses and products. Market Readiness is the creation and delivery of memorable, value added, high quality products and experiences that meet and exceed the expectations of visitors.
This program provides a 25% subsidy for one of the above programs once per year for one business or organizational representative.
For approved programs, the department will contribute up to 25% of eligible costs. Applicants are expected to contribute at least 25% of total eligible costs. In kind contributions will not be accepted. Depending on the program (for example, Best Practice Missions, GMIST) an additional 50% subsidy could be received from federal government sources.
The allowable subsidy is a maximum of 25% up to a total for one event of $2500.00. The maximum government subsidy from all levels of government is not to exceed 75%.
All applicants must complete this request for funding "form" before they are eligible to receive the subsidy. Your application will be reviewed and you will be notified upon approval.
Complete the expense claim that was enclosed with your approval letter within 30 days of travel and forward with copies of your receipts to the attention of Cheryl Boland for processing. firstname.lastname@example.org, Fax: (709) 729-0474 Eligible Participation:
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